Posts about Design
Ripple Effect
They say first impressions are everything. At the 2008 Cusp Conference, Tandemodus was present for Mike Ivers’ opening delivery, which became known as “Fired up, Ready To Go.” The profound speech motivated partner Andy Eltzroth to later join the board of directors of Goodcity, a nonprofit led by Ivers that works to empower leaders and build community in underserved neighborhoods throughout Chicago. Goodcity seeks to propel social entrepreneurs to achieve maximum impact through in-depth training, mentoring and milestone-based funding. In early summer, Tandemodus launched a redesigned website that gives the organization an uplifting presence to reflect their inspirational work.
Sound of Recognition
The redesign of Greater Chicago Food Depository’s newsletter, Food for Thought, received a Silver Trumpet Award by Publicity Club of Chicago.
The Public Relations Coordinator at the Food Depository nominated the publication for the award, and had the following to say: “Thank you again for your hard work on the redesign and all following issues—we love the design and are excited it is being recognized by the PCC.” : )
20 10 Best Wishes
The Tandemodus holiday card, affectionately called 20 10 Best, has been posted to FPO, a blog dedicated to visual stimulus and detailing of the development and production of printed matter.
FPO is curated and developed by Bryony Gomez-Palacio and Armin Vit of UnderConsideration, which also happened to be listed as one of the ten best websites on our holiday card. (We’re not sure if that’s the reason we’ve been featured, but we’re flattered nonetheless.)
Brand Identity Essentials
Logos, Identities, Brands…What’s the difference? Design terms are too often used inconsistently, leading to confusion for designers as well as clients. Contrary to common usage, the words “logo,” “identity” and “brand” are not interchangeable. We were recently published in the book Brand Identity Essentials, which lays a foundation for brand-building, defines the tools and building blocks and illustrates the construction of strong brands through examples of world-class design.
Buy Rockport Brand Identity Essentials here.
